This is a discussion on AfterGradution new article "8 Ways To Sell Yourself To Be Selected In An Interview".
Your impressive resume and glowing recommendations may be enough to land you an interview, but would not be sure to be selected for the job. Once you’re in the hot seat, it’s up to you to really sell yourself to the employer as a best candidate for the job. In a job interview, the way you talk about yourself is a deciding factor in your success.
A job interview is unlike any other form of interaction. The interviewer wants you to communicate what makes you stand out from other candidates. His job is to pick the best candidate. It’s impossible to get a full and complete picture of any human being from a 30-40 minute conversation, so the interviewer has to rely on a limited set of data, present in your CV and what you tell them in the interview.
In many ways, advertising is similar to applying for a job. As marketers, selling brands to consumers, hoping the brand built in the similar fashion as the way it have positioned, and what is said about it will convince consumers to throw it in their shopping cart. Similarly, as a job applicant, you’re selling your personal brand to an employer, hoping they’ll entrust you with the role.
